New design ideas - Friday, August 21st, 2026
New design ideas
There’s something pretty cool about seeing a CrossFit Indestri shirt out in the wild.
At the grocery store. At the arena. Walking downtown. At a competition. On vacation. Or even better, in a photo from somewhere halfway around the world.
For us, creating CrossFit Indestri apparel has never just been about putting our name on something and calling it merch. We want to create shirts that you actually want to wear. Shirts that feel like CFI, represent the community we’ve built and are just really great shirts.
And there’s also a pretty simple reason we continue to create them. We all need shirts to work out in. So why not have it be a shirt that represents our gym, our community and the place where you’re actually putting in the work, instead of another company or brand.
We love seeing a class full of people training in CFI shirts. Not because we expect everyone to be a walking billboard for us, but because there’s something pretty great about seeing people choose to rep a place that they’re genuinely part of.
Because when you wear a CrossFit Indestri shirt, you’re repping more than a gym. You’re repping the people you train beside. The coaches who push you to move a little better. The friends who notice when you haven’t been there for a few days. The workouts you weren’t sure you could finish. The PRs, the laughs, the hard days, the early mornings and the sweaty afternoons.
You’re repping a community that has been growing stronger since 2010.
Over the years, we’ve created a lot of different CFI shirts. Some have been simple. Some have had a little more meaning behind them. Some have become favourites that we still see people wearing years later.
And every time we start working on something new, the question is always the same:
Would our people actually want to wear this?
Because we don’t want every shirt to just be another version of the CFI logo. We want different designs, different styles, different colours and shirts that you’d choose even if you weren’t headed to the gym.
Lately, we’ve been working on a few new ideas.
Some are fun. Some are a little different. Some are built around how CrossFit Indestri makes us feel rather than simply having our name across the front.
If you follow us on instagram you would have seen a poll today. We asked you which designs you like, which ones you’d actually wear and which colourways should make the cut.
We asked for your opinion because we want you to want to wear them.
Friday, August 21st, 2026
Focus:
Front Squat
4 - 4 - 4 - 4
WOD:
3 Rounds for time
500m Row
30 Wall Balls 20/14
15 Push Ups
Check back each night at 8pm for the next days WOD .
Contact us: Address: 200 Mountain Rd #3, Collingwood, ON L9Y 4V5 Phone: (705) 444-0006 Follow us on Instagram @crossfit_indestri