It costs nothing, but it means a lot - Tuesday, July 14th, 2026
It costs nothing, but it means a lot
As a small business, we use social media as one of the ways we market what we do. We share photos, videos, blogs, stories, and updates to give people a glimpse into what makes CrossFit Indestri so much more than just a gym.
What many people don't realize is that simply liking, commenting on, or sharing a post can make a much bigger difference than most people think.
Social media platforms are designed to show people content that others engage with. Every like, comment, and share tells Instagram or Facebook that a post is worth showing to more people. Suddenly, someone who has been thinking about getting back into fitness sees our post. Someone who has recently moved to Collingwood discovers our facility. A friend who has quietly followed along for months is reminded that maybe now is the time to finally walk through our doors.
Those small interactions help our business reach people we may never have reached otherwise.
The best part is that supporting a local business on social media doesn't cost a thing.
So often we scroll through social media and like posts from celebrities, professional athletes, influencers, or people we've never met, yet scroll right past a post from a local small business or someone we actually know who's working hard to build something of their own.
There's nothing wrong with supporting those larger accounts. But imagine the impact if we gave that same support to the people in our own community.
When you support a local business, you're supporting people you actually know, and who know you. You're supporting the family who owns the business, the coach who shows up every morning before sunrise, the photographer building her dream, the artist, the baker, the acupuncturist, the florist, the coffee shop owner, and the countless other people who have invested everything they have into serving this community.
And of course, we're not just talking about CrossFit Indestri.
Our community is full of incredible local businesses, including many owned by members who walk through our doors every day. They pour their hearts into what they do, just like we do. They create, serve, build, and invest in this community. If you haven't seen one of their posts in a while, even though you follow them, it may simply be because you haven't interacted with their content recently. Social media algorithms tend to show us more of what we engage with. By taking a few seconds to like a post, leave a comment, or share something they created, you're helping their business reach more people and increasing the chances that you'll continue to see what they're sharing.
It seems small, but liking, commenting, or sharing a post can create opportunities that would never have existed otherwise.
Just like inside the facility, we have always believed in cheering for people. We celebrate first pull ups, first classes, personal bests, birthdays, and milestones because we know every achievement represents hard work that most people never see.
Why should supporting each other online be any different?
If you enjoy a local business, let them know. If something makes you smile, inspires you, teaches you something, or reminds you why you love being part of this community, don't just scroll past it. Take a second to like it, leave a comment, or share it with someone who might benefit from seeing it.
Those few seconds might seem insignificant to you, but to a small business they can make all the difference.
Supporting local isn't always about spending money. Sometimes it's simply about helping good people and good businesses be seen.
And that costs absolutely nothing, but trust us, it means a lot.
Tuesday, July 14th, 2026
Focus:
Ring Dip Progressions
Cleans
5 - 3 - 3 - 2
WOD:
Elizabeth w/ Squat Cleans
21 - 15 - 9
Squat Cleans 135/95
Ring Dips
Check back each night at 8pm for the next days WOD .
Contact us: Address: 200 Mountain Rd #3, Collingwood, ON L9Y 4V5 Phone: (705) 444-0006 Follow us on Instagram @crossfit_indestri